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Two silhouetted figures wearing cowboy hats walk down a pathway between brick walls, leading towards an open stadium with a partly cloudy sky overhead.

There's a certain electricity that crackles in the air on game day. Sure, the final score matters, but let's be honest —– the real party often starts long before kickoff. We're talking about tailgating, that glorious pre-game ritual where good times, camaraderie, and delicious food reign supreme. But with all that cheering and celebrating, figuring out what to wear to a tailgate can feel like a fumble. That's where we come in.

At Tecovas, we understand the importance of nailing that perfect tailgate look. That's why we've put together this guide to help you score big in the fashion department, no matter what the scoreboard says. From casual cool to dressed-up fan gear, we've got the playbook on what to wear to a tailgate that'll have you feeling like the MVP of game-day style.

1. The Classic Cowboy Look: Embrace the Western Spirit

A tailgate party is the ideal backdrop to channel your inner cowboy or cowgirl, bringing out that rugged charm and comfort that only Western attire can provide. Here are a few tips on perfecting the cowboy or cowgirl look for any tailgate event.

Essential Pieces

The foundation of any great cowboy outfit? The boots, of course! That's right, nothing says "tailgate ready" quite like a pair of classic cowboy boots. Our favorites are The Cartwright and The Earl. These boot beauties are designed for style and comfort, making them ideal for long hours of cheering and socializing. Pair these boots with our rugged, durable denim jeans, available for both men and women, for a classic and practical look.

And ladies, you might particularly enjoy our smile pocket denim skirt, which adds a touch of cowgirl flair to any tailgate outfit.

Accessories

Now, let's get that look dialed in. No cowboy look is complete without the right accessories. A cowboy hat or a baseball cap is a must-have for sun protection and a touch of Western flair. We offer a variety of styles to suit your taste.

Another way to complete your look is with a leather belt and a stylish buckle —– we've got a whole collection to choose from!

And don't forget your shades for those bright game days. Sunglasses are a must-have for any outdoor event, and they'll add a finishing touch to your perfectly on-point tailgate attire.

2. Casual and Comfortable: Laid-Back Tailgate Vibes

We get it, sometimes, you just want to relax and soak up the tailgate atmosphere. No problem! We've got you covered with laid-back vibes that keep comfort at the forefront, without sacrificing style, of course. Our approach here is all about easy-wearing pieces that let you enjoy every moment of the day, from mingling with friends to cheering on your team.

Man in a white button-up shirt adjusts a burgundy baseball cap with white text while seated on outdoor bleachers.

Footwear

Comfort is king when it comes to what to wear to a tailgate. That's why we recommend our comfortable, yet iconic boots, particularly The Annie or The Jamie. These beauties are designed with all-day wear in mind, offering the perfect blend of support and Western flair. And if you're feeling even more casual, slip-on shoes are a great option for easy wear. Our goal is to keep your feet happy throughout the entire tailgate fiesta.

Clothing

Let's keep things simple up top with comfortable jeans or shorts, depending on the weather forecast. Pair these with casual T-shirts or tank tops, maybe even in your team's colors to show your spirit! We love this laid-back approach because it allows you to move freely between activities, whether you're tossing a frisbee or grilling up some burgers.

Outerwear

Keep in mind that as the day unfolds, the temperature can too. Being prepared for anything is key! We always recommend having a lightweight jacket or hoodie on hand for those times when the temperature decides to dip. These versatile pieces can be easily tied around your waist or shoulders when not needed.

Here at Tecovas, we offer a range of options, from suede fringe jackets to waxed canvas trucker jackets. We've got classic denim jackets and our ever-popular storm chaser jackets too. No matter your style, we've got the perfect layer to keep you comfortable all day long.

A person with curly hair, wearing a light denim shirt, denim shorts, and boots, sits on the edge of a blue vehicle's cargo area, smiling and looking to the side.

3. Dress to Impress: Chic and Stylish Tailgate Attire

If you're feeling fancy, no problem! Tailgating can be just as much about fashion as it is about football (or whatever sport you love). Here's how we suggest creating a chic tailgate outfit that stands out in the crowd while still being appropriate for the occasion.

Footwear

Kick off your stylish ensemble with a pair of our dressier cowboy boots, like The Warren or The Sadie. Crafted for those who want to blend elegance with a Western twist, these boots ensure you're tailgate-ready but also set for any post-game celebrations.

Clothing

To match the sophistication of your boots, opt for button-down shirts or elegant blouses crafted in breathable fabrics. These are ideal for maintaining comfort without sacrificing style. Pair them with tailored jeans or skirts for a polished look that resonates well with the tailgate vibe.

Accessories

The right accessories can transform a good outfit into a great one. Add a stylish belt and some tasteful jewelry to take your tailgate attire to the next level. And keep in mind that a statement necklace or chic earrings can bring a touch of glamor to your ensemble, perfect for making an impression among the crowd.

And don’t overlook a chic saddle bag or a convertible crossbody clutch from our collection to carry your essentials; these pieces are not only functional, they’re also fabulously fashionable.

4. Weather-Ready Outfits: Tailgating in Any Weather

As we've laid out chic and stylish options for what to wear to a tailgate, it's also essential to consider the ever-changing weather gathering. At Tecovas, we ensure you're prepared for sunshine, chilly winds, or a surprise rain shower, all while keeping your style sharp and appropriate for any tailgate scene.

A person in a white dress and red boots stands on a walkway near a modern stadium with tiered seating and a cloudy sky in the background.

Warm Weather

For those gloriously sunny game days, choosing breathable fabrics and light layers will keep you cool and comfortable. Opt for our lightweight boots, which pair perfectly with shorts or a breezy skirt to keep the heat at bay. Topping off your outfit with a hat not only adds style but also practical protection from the sun. And although it's warm, a light denim jacket or a puffer vest can be handy for when the sun sets and the temperature dips.

Cold Weather

When the mercury drops, staying warm without sacrificing style is key. Our insulated wool socks paired with our cowboy boots are designed to keep your feet toasty while still rocking that Western flair. In other words, layering is your best friend here — think a warm sweater or fleece under a robust jacket. Not to mention, adding scarves and perhaps a knitted hat in your team's colors not only shows your spirit but also adds an extra layer of warmth.

Rainy Weather

Don’t let rain dampen your tailgate fun. Ensure your feet stay dry with a pair of our water resistant boots to pair with jeans, and don't forget an umbrella for full coverage.

Here's a pro-tip: treat your boots with our boot care kit to add an extra layer of water resistance.

Three people sitting on the back of a truck, showcasing their western-style boots: one pair of bright red boots, one pair of black fringe boots, and one pair of plain black boots.

5. Team Spirit: Show Your Team Pride

Last but not least, let's talk team spirit! You can absolutely rep your favorite team while rocking that classic Western style. Here at Tecovas, we've got some ideas to help you incorporate your team's colors, so you stand out while showing your loyalty.

Footwear

We recommend you kick off your tailgate look with a pair of customizable cowboy boots in your team’s colors. As it turns out, we offer a variety of shades to match some team palettes, allowing you to show your support from the ground up. These boots aren’t just about comfort and style — they’re a statement of your loyalty and spirit.

Clothing

Layering is key when thinking about what to wear to a tailgate get-together, especially when you want to showcase your team colors. For chillier game days, layer team jerseys or T-shirts over long-sleeved shirts to stay warm without hiding your pride. On warmer days (especially if you’re tailgating in the south), grab one of our breathable easywear button downs or lightweight pearl snaps in your team's colors. For an understated yet spirited look, consider a team-colored pair of jeans or denim skirts, which add a fun twist to your game-day apparel.

Accessories

This is where you can truly have fun with your look. Complete your tailgate outfit with team hats, scarves, and even gloves if the weather calls for it.

These accessories aren't just practical — they're your chance to make a bold statement. Each piece helps amplify your enthusiasm, ensuring you're not just part of the crowd but a standout supporter of your team.

Tailgate in Style with Tecovas

At Tecovas, we understand that choosing what to wear to a tailgate is about more than just looking good — it's about feeling comfortable and confident while showing your team spirit.

Whether you're grilling, playing games, or cheering from the sidelines, our collection has everything you need to show off your team's pride in style. From classic cowboy boots to weather-ready options, we've got you covered for any tailgate scenario.

We invite you to explore our full range of Western-inspired tailgating essentials at Tecovas.com. Find your perfect tailgate outfit and get ready to make lasting memories at your next game day celebration!